BSc (Hons) Business Psychology

Core Module:

Fundamentals of Effective Learning in Psychology (15 credits): This engaging module encourages you to develop the competencies required for higher online education learning, such as academic styles of writing. You’ll also critically reflect on your personal development while learning about key psychological areas – including cognitive psychology’s theory of learning styles.  

Introduction to Social Psychology (15 credits): This defining module provides you with the toolkit to analyse how we process, store and use information about ourselves and others. You’ll learn about the role of social psychologists and explore the ethical principles of research and conduct set by the British Psychological Society.  

Human Resource Management (15 credits): Explore the complexities of human resource management in this insightful module. You’ll gain a critical understanding of HR theories and practices in a global context, as well as a deeper awareness of ideologies within a wider social, political and economic setting. You’ll also consider the strategic influences of stakeholders on business performance. 

Introduction to Cognitive Psychology (15 credits): Ready to discover more about brain behaviour, human memory and cognition? This exciting module will broaden your knowledge by introducing you to the history and science behind cognitive psychology. You’ll learn how to apply cognitive psychology to other disciplines and find out more about relevant research and theories within this fascinating field. 

Fundamentals of Marketing (15 credits): This valuable module examines the modern marketing environment and the four main decision-making areas to consider in business. You’ll then progress into interesting psychological aspects, such as buyer behaviour and consumer influence, while developing an understanding of the role of marketing in society as a whole.  

Introduction to Research, Design and Analysis 1 (15 credits): Gain a strong understanding of the entire psychological research process with this essential module. You’ll explore a full range of psychological research methods – including both quantitative and qualitative research designs – in line with ethical theories and the BPS’s code of conduct. You’ll also consider your own strengths and weaknesses, as you begin to work towards your assessed research portfolio. 

Introduction to Research, Design and Analysis 2 (15 credits): This informative module builds on the knowledge gained in Introduction to Research Design and Analysis 1. By taking part in online experiments, you’ll gain hands-on knowledge of data collection, analysis and reporting findings. You’ll also learn how to conduct an interview to hone your transcribing and analytical skills, using thematic analysis. 

Personality and Intelligence (15 credits): By studying this thought-provoking module, you’ll understand why people are different from each other and explore the avenues to critically evaluate and measure these differences. You'll learn fundamentals of psychometrics and take the opportunity to demonstrate your knowledge and present a theory-based personality assessment.

Business and Management Skills (15 credits): Distinguish between the role of leader and manager, and understand how to establish effective teams to increase motivation in the workplace. This valuable module will also develop your understanding of effective communication channels leaders employ, as well as the overall communication process. 

Core Module:

Biological Psychology (15 credits): Biological psychology is an intricately complex area, covering functions of the human brain and physiological processes. In this exciting module, you’ll explore breakthrough advances and current debates within the field, as well as gain an understanding of the science behind human thoughts, feeling and behaviour.  

Advanced Cognitive Psychology (15 credits): The field of cognitive neuropsychology gives you an exciting opportunity to further explore the biological processes which determine human behaviour. In this in-depth module, you’ll make links between the history of cognitive psychology, your previous studies, and our current understanding of the mechanisms concerning brain dysfunction and mental processes.  

Leadership and Managing Teams (15 credits): This fascinating module provides insight into organisational culture and contemporary models of leadership. You’ll examine effective leadership attributes and approaches to managing change across people, processes and culture – so that by the end, you’ll be able to successfully evaluate the leader’s role in change management.  

Individual Differences, Emotions and Behaviours (15 credits): Have you ever wondered why people differ from one another? Discover the answers in this thought-provoking module. You’ll start by studying personality and intelligence, and explore the topics of mood, motivation and how those constructs influence behaviour. Throughout the module you’ll also build a strong understanding of the principles of psychometrics. 

Organisational Development and Change (15 credits): Gain an understanding of organisational development in this insightful module. You’ll analyse the instigation and implementation of planned change – and by using theory and behavioural science, you’ll learn the ways organisations use decision making and problem solving in the most effective way possible. 

Quantitative Psychology (15 credits): Statistics are at the heart of psychology, as they help us to summarise data and quickly identify trends. In fact, psychologists use data for objective, systematic description and interpretation of research results. This defining module teaches you about the most commonly used statistical techniques, allowing you to demonstrate your knowledge in future practice. 

Psychological Development through the Lifespan (15 credits): Ready to explore major developmental milestones from a variety of theoretical perspectives? On this fascinating module, you'll examine the principles of cognitive, social, biological, and emotional psychology, with the aim of understanding the impact of developmental stages on human behaviour. 

Consumer Behaviour (15 credits): What is consumer behaviour and how does it impact marketing strategy? In this valuable module, you'll analyse the concepts of consumer research, market segmentation and motivation – while focusing on individual personality, perceptions, attitudes and learning. Identify the influence of groups on consumer behaviour and evaluate the consumer decision-making process. 

Core Module:

Critical Social Psychology (15 credits): Like many subjects, psychology has its critics. In this insightful module, you’ll discover how taking psychological research and studies at face value could lead to false assumptions and flawed understanding. You'll explore how viewing psychology as a political tool that serves some more than others makes critical social psychology integral to a real-world view of this fascinating subject.  

International Marketing Strategy (15 credits): Examine the development of international marketing strategy as a planned response to the global business environment. In this defining module, you’ll develop a solid understanding and appreciation of the underlying theories of international marketing, and critically assess the various steps taken by an organisation when looking to internationalise.

Business Strategy (15 credits): Hone your strategic management skills with this exciting module. You’ll benefit from an engaging introduction to the key theories, approaches and concepts which form business strategy. Not only that, you’ll learn to critically evaluate the limitations of emerging schools of thoughts and how to they best work in practice. 

Advanced Business Project (30 credits): Immerse yourself in the research process by generating research ideas with clear objectives. Understand the differences between key data collection techniques and analysis procedures and explore why these are not mutually exclusive. 

Strategic Human Resource Management (15 credits): Develop your understanding of the role strategic human resource management plays in organisational effectiveness. In this insightful module, you’ll explore processes that include workforce planning; performance management; employment relations and reward; and learn how these processes contribute to the overall operational success of the business.  

Business Law (15 credits): In this engaging module, you’ll identify the core foundations of law that regulate businesses and evaluate the changing legal environment and how this affects businesses on an operational level. Dive into the fundamental issues that face all businesses, contract, employment, tort and business operations. 

e-Business and Marketing (15 credits): Identify the key concepts of e-commerce and e-business marketing in this exciting module. You'll learn how to attract customers through digital media channels; develop a solid understanding of search engine marketing, campaign performance and metrics; and discover how each of these channels interacts with the overall customer journey.  

Business Finance (15 credits): Develop an understanding of business finance and its applications to the decision-making process in organisations. In this valuable module, you’ll work through the theoretical concepts and approaches to finance management within a domestic context – before critically analysing opportunities for expansion and divestment.